Kanye West’s “Yeezy line was responsible for more than 40% of Adidas’ profits, to the tune of $1.8 billion in annual sales.”
A Morgan Stanley analyst estimated that the Kanye West Yeezy line was responsible for more than 40% of Adidas’ profits to the tune of $1.8 billion in Annual sales.
This tells why Kanye West said they cannot drop him after his recent comment.
Morgan Stanley disclosed this during his recent interview with Bloomberg.
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